1. Always fill in the subject line with a topic that means something to your reader. Avoid generic or vague subjects that just say "Urgent!" or "Important!". Use proper subject lines instead: E. g. "Request for sub - standard deviation approval".
2. Put your main point in the opening sentence. This will help set the context.
3. Never begin a message with a vague "This" - - as in "This needs to be done by 5:00. " Always specify what you're writing about.
4. Don't use ALL CAPITALS (it appears like you are shouting!).
5. As a general rule, please avoid SMS/ WhatsApp type of language. (abbreviations and acronyms). Instead of using 'pls/ plz/ thnks' use full words with proper spelling: please, thank you, congratulations, etc.
6. Be brief and polite. If your message runs longer than two or three short paragraphs, consider (a) reducing the message, or (b) providing an attachment.
7. Remember to say "please" and "thank you. "
8. Add a signature block with appropriate contact information (in most cases, your name, business address, and phone number, along with a legal disclaimer if required by your company).
9. Edit and proofread before hitting "send. "
10. Always use a professional font (Serif, open sans, times new roman) in the email. Keep the text formatting minimal, do not add emoticons or fancy fonts in professional emails.
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