Ways to talk about price:
1. It cost a fortune.
2. It cost an arm and a leg.
3. That's a rip - off.
(= overpriced; far more expensive than it should be)
4. I can't afford it.
(= I don't have enough money to buy it. )
5. That's a bit pricey.
6. That's quite reasonable.
(= it's a good price)
7. It's 20% off.
(= there's a 20% discount)
8. That's a good deal.
(= a good value for the whole amount of money. )
9. It was a real bargain.
(something you buy that costs much less than normal. )
10. It was dirt cheap.
(= extremely expensive)