The government hopes to trigger a citizen movement around the theme 'I stand by my country' as part of a twin celebration to commemorate the 75th anniversary of the Quit India movement and the 70th Independence Day.
It plans a multimedia campaign that will focus on inspiring the young generation and instilling in them a sense of pride and responsibility, according to a brief the ministry of information and broadcasting has prepared for the campaign.
ET reviewed a copy of the brief. "It is a great opportunity to not only celebrate, but also reiterate our patriotic feelings, reinvigorate our resolve to make India an economic superpower, and revitalise our minds to make India the world's intellectual capital, " it said.
The government feels that with half of the country's population below the age of 25, such a campaign will help youngsters inherit the patriotic legacy and relate to major events that took place seven decades ago.
The Narendra Modi government will also focus on itself, saying that under it a new and resilient India is on the rise. "There is a new and upbeat dynamism, an innate desire in the people to see the nation rise to new heights of success" the I&B ministry brief said. "And today, the people are seeing it happen under the new government. "
The celebrations will stress that in the next five years - in an era of determination, will and struggle - a 'New India' will be built which is "rid of corruption and black money" and fulfils the aspirations of its teeming millions, it said.
Source: TOI
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