TVS Tyres celebrated their association as a principal sponsor of franchise Gujarat Lions in the ongoing Indian Premier League (IPL) at the home ground here on Wednesday.
Present for this meet - and - greet afternoon was the entire Gujarat Lions team along with the management of TVS Tyres. A fun filled afternoon witnessed some special moments when both sides cut a huge cake.
Speaking on the association P. Vijayaraghavan, director, TVS Srichakra Ltd, said: "We are happy to host the team of Gujarat Lions and spend a wonderful time with all the players. "
"This association with Gujarat Lions, is an exciting platform to reach out to our customers and we are confident of elevating our brand recall to a much larger audience. We wish Gujarat Lions all the luck and look forward to an exciting season of the league. "
TVS Tyres has in the past associated with sporting events like Pro Kabaddi League, Hockey India League and Cricket All Stars Series.
- - IANS