Expansion
An expansion is a sign of a company’s profitability. The fact that Gojek too expanded into many facets of the realm of Service Providers is a clear indication of its hunger for growth. So, what started off as a little organizational assistance for existing Ojek drivers today has taken a completely different form.
So, what do people prefer?
What Gojek has done by introducing this app is that they have decluttered their user’s phone. As much as users like using apps for all their needs, they probably don’t like using different apps for their various requirements. It’s also more secure from the user’s point of view to put in their payment details only at one place.
Specific or Generic?
A user find it easier and more comfortable to use an app that is specifically made for one purpose. For example, will a user prefer a Food delivery app like Uber Eats over an app like Gojek which has one service amongst its many services that looks at food delivery? The general consensus is that one app catering to many services seems like a logical conclusion.
Looking at Gojek Clone as your own business
Even though it has been very successful, Gojek as an app has been limited only to certain countries of the South East Asian pool. This leaves a huge market yet to be explored. As more and more people are looking to set up their business with new ideas using an application based platform, the Gojek Clone becomes a very lucrative option.
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